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Legal Cents

Mar 3, 2015

LEGAL CENTS: The marketing trick you probably haven’t tried

Content marketing isn’t new, but if you’re not doing it yet, you’re missing out.

Jan 7, 2015

LEGAL CENTS: Marketing in a mobile world

For many people, the smartphone has become almost a new appendage.

Nov 5, 2014

LEGAL CENTS: The ins and outs of family leave

I am almost always late. So 13 years ago, when my obstetrician told me the due date for my first baby, I assumed she would take after her mother and show up late. Instead, she came a week early.

Oct 7, 2014

Legal Cents: Get over your phone hang ups

A few years ago, I was living every reporter’s nightmare. Every call I made went to people’s voicemails.

Sep 11, 2014

LEGAL CENTS: Don’t be too quick to dis the discount

Offering clients a discount at the conclusion of representation, in exchange for a lump sum payment in full, can be a smart business strategy.

Aug 7, 2014

LEGAL CENTS: Foxwordy falls short for my networking needs

Foxwordy, launched this past February, is a private platform, built “by lawyers for lawyers.”

Jul 8, 2014

LEGAL CENTS: Put these on your summer reading list

Summer. It’s the perfect time to take a break from reading opinions, statutes and codes, horn books and the ever-popular correspondence from opposing counsel expressing consternation at your client’s actions/position.

May 7, 2014

LEGAL CENTS: Finding ways to earn CLE on the cheap

I’m going to pass on the State Bar of Wisconsin’s “Ultimate Pass” for continuing legal education.

Apr 9, 2014

LEGAL CENTS: How to handle cash-only clients

Cash is king in most arenas, except the law office.

Mar 4, 2014

LEGAL CENTS: Take Google+ a step further to increase traffic

A little over a year ago, I wrote about the plusses of Google+, but also observed that it didn’t seem like many Wisconsin lawyers had embraced the platform for marketing.

Feb 5, 2014

LEGAL CENTS: A niche practice with heart

If you’re looking for a niche practice, my sincere hope is you’ll consider the one taken on by Minneapolis attorney Emily Cooper.

Jan 24, 2014

LEGAL CENTS: Employee handbooks: What to know

No Crocs at work. That’s what I recall from skimming the lengthy employee manual recently on my first day at a new job.

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