Foxwordy, launched this past February, is a private platform, built “by lawyers for lawyers.”

Few firms have the luxury of an unlimited marketing budget — especially small firms, and especially now.

While there’s no question that marketing through social media offers another avenue to sell yourself and build relationships, it continues to perplex many lawyers and law firms.

Journalists often live by the mantra, “content is king.” The idea is that the more information you can share with your audience, the more connections you make and trust you build. The same applies to lawyers.

Good news! Someone you went to high school with and doesn’t understand what kind of law you practice has endorsed you on LinkedIn!

Corporate tweeters or bloggers — employees who post promotional and often entertaining commentary on behalf of their employers’ businesses — add much of their own personal brand — their voice, their opinions, their snarky remarks — to the information they are disseminating on the company’s behalf.

Is LinkedIn past its prime?

Hashtags, or those strange little “pound signs” to some of you, are popping up across cyberspace.

You can post, link and tweet all you want, but growing a practice on a budget comes down to old-fashioned marketing, according to veteran solo practitioners.

Many of us maintain a LinkedIn account for business networking. Some of us utilize this tool to post articles of professional interest; others include speaking engagements or conduct polls on relevant topics.

OK, that’s a lot of capital letters, and Westrup and IBM’s CIO aren’t really that tight. But they are connected on LinkedIn, via a relationship Westrup fostered using LinkedIn Premium.

Do you have a LinkedIn account? Do you post updates or stories of interest for your "connections" to read? Are you interested in news that your colleagues are reading? Well, earlier this month, LinkedIn announced the launch of LinkedIn Today.

While you may have opted to create profiles on Facebook and LinkedIn, chances are your name, law firm or both are listed in one or more online directories where people can post reviews, and you had no say in the matter.