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Apr 7, 2016

How to drum up more business (even if you don’t have a starship captain on your side)

William Shatner might do the talking these days in ads for Hupy and Abraham, but that wasn’t always the case.

Jan 30, 2015

BENCH BLOG: Decision should guide cases involving Internet advertising

Internet advertising is commonplace. But what happens when the sale of advertised goods goes awry and an out-of-state advertiser is sued in Wisconsin?

Nov 21, 2013

Firms embrace pay-per-click advertising

More business could be just a click away.

May 24, 2013

LAWBIZ COACHES CORNER: What should your advertising say?

Recently I advised a caller on the content of an advertisement that he wanted to place in order to provide notice that his practice was for sale.

Oct 3, 2011

LAWBIZ COACHES CORNER: The real worry about your competitors

I recently spoke with a lawyer who suggested that increased competition was the largest challenge facing lawyers.

Sep 16, 2011

LEGAL CENTS: Avoid radio silence if you want to bring in new clients

Have you heard about the cool media form attorneys are using to reach out to prospective clients? The one that brings in scads of new business?

Nov 30, 2010

Dialing for Dollars

Open up a copy of the Yellow Pages and you'll find hundreds of ads for attorneys - everything from simple listings of a name and phone number to full-page, full-color spreads.

Oct 11, 2010

Wild Pitches

These days, most lawyers and law firms are pretty conservative when it comes to advertising dollars.


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